There is a new digital network now available that connect new and existing bloggers with their favorite brands in a new revolutionary way that has never been seen before. Shopping Links gives bloggers the ability to find the brands they’re wanting to work with and allows fashion, beauty and lifestyle brands the chance to work with bloggers they would otherwise never know existed to bring their products to a whole new demographic.
Created by Kim Westwood, Shopping Links is an innovative user friendly platform that connects the top fashion, beauty and lifestyle brands with bloggers and other influencers. By connecting lifestyle brands directly with bloggers, it allows the two to create a more effective connection that makes for more creativity on both ends and a better and stronger relationship The brands also connect with bloggers looking for all different types of collaborations that include, paid, unpaid, commission based, gifted/product based relationships as well as working with affiliate networks like rewardstyle. Currently some of the brands that are listed with Shopping Links include Nasty Gal, REISS, TopShop, River Island, INHABIT, Jennabelle, AlureVe’, Lonia Shoes and Santorini.
‘The breakthrough marketing channel of this generation is the influencer marketing channel,’ said Kim. ‘It is now well known that consumers are more likely to buy from someone they have been following – someone they know and trust – more than any other medium, and influence via social media is having a real impact on buying habits. It’s where your customers are. It’s where you need to be.’
It’s really simple to use. Shopping Links allows you to search for collaborations based on different criteria and is free for bloggers to use. For brands looking for bloggers, there is a flat fee of $79 USD per collaboration and there is no commission fee. Shopping Links allows lifestyle brands to save time and money searching for top bloggers or using the same bloggers continuously by posting their existing collaborations that bloggers can respond to. Shopping Links also allows for for commission-based collaborations that are also completely transparent via Rakuten, Affiliate Window, Zanox and Commission Factory. Payment for collaborations, whether direct or via product, is agreed between each blogger and brand directly.
‘Utilizing Shopping Links for your influencer marketing is so cost effective that you can afford to give it a try,’ explained founder Kim Westwood. ‘Whether your business is large or small, you can learn, break new ground and ultimately reach new customers with very little investment.’
To learn more about Shopping Links visit www.shoppinglinks.com. As a blogger you can sign up for a free account and connect at least two social media accounts to help start your account faster but you still have to wait 48 hours before you are approved. For lifestyle brands, it’s free to sign up for an account as well until you decide to post a collaboration which is then when you will be charged a fee. It’s definitely worth checking out for bloggers and brands alike!