SweetWater Brewing Company (Atlanta, Georgia) announced today the appointments of Kim Jones as Chief Executive Officer and industry veteran Bill Waters as Chief Financial Officer.
In an effort to continue building an infrastructure for growth, SweetWater’s Big Kahuna and Founder Freddy Bensch has named Kim Jones as the brewery’s new CEO and Bill Waters will replace Jones as CFO. Bensch will continue to serve as Chairman to remain heavily involved in strategy and promoting the brewery’s “Don’t Float the Mainstream” principle. Combined with the other members of SweetWater’s management, Jones and Waters join a team boasting over 125 years of combined global beverage and craft beer experience. Jones and Waters both have experience in “high-growth and well-established domestic and international consumer products companies.” For more information on the new CEO and CFO, here are their backgrounds provided by the brewery’s press release:
- Kim Jones: Since 2013, Jones has served as SweetWater’s CFO and has overseen a period of significant growth for the company, both expanding the SweetWater portfolio and building the company’s employee base with strategic new hires. During her tenure, new releases of note include a Cork & Cage series of barrel-aged brews, and Take Two Pils – released in May of 2014, this pilsner has received national recognition, including “Top 20 Pilsners in the World” by Men’s Journal. Jones has significant background in accounting and finance and has overseen a portfolio of diverse experience that includes senior financial and management positions with SPANX, Inc. and The Coca-Cola Company.
- Bill Waters: Prior to joining SweetWater as CFO, Waters served as Chief Strategy Officer of Molson Coors Brewing Company. Previously, he worked in various senior finance and strategy positions, including CFO of Coors Brewing Company, CFO of Coors International and Global Controller, where he was a key player in driving the evolution of Molson Coors through both organic growth and M&A activities.
“The title is now official, but Kim has long been my right-hand in running SweetWater’s business. Now that Bill is on board, we have one of the most experienced senior leadership teams in the industry,” said Bensch. “I’m proud of the phenomenal business we’ve created, and look forward to drawing from Kim and Bill’s knowledge and experience to take SweetWater to the next level. We have plenty more streams to fish and I believe that Kim and Bill are the right team to deliver our brews to more good folks who love great beer.”
Jones and Waters possess a wealth of talent that should keep SweetWater Brewing on track for continued growth and further solidify the brewery’s place as a leader in craft beer industry. This is good news for everyone involved and should give us much to look forward to in the foreseeable future. Prost!