Adobe revealed updates to 15 Creative Cloud desktop applications, a selection of apps are now available on Android, and they’ve finally branded their CreativeSync technology. However, the milestone news from Adobe for today is that they’ve decided to tap into the stock photography market by introducing Adobe Stock. It is open to users in 36 countries and 13 different languages to buy and sell photographs and illustrations.
Senior vice president of Digital Media for Adobe, David Wadhwani, explains:
Adobe Stock extends Creative Cloud’s value as a vibrant global marketplace. Eighty-five percent of customers who purchase stock images use Adobe creative tools. The deep integration with our latest Creative Cloud desktop apps, including Photoshop and InDesign, makes buying and using stock photos incredibly easy. At the same time, our customers – the best photographers and designers on the planet – will have the opportunity to contribute millions of new photos and images to Adobe Stock. This is really going to raise the bar in the world of stock content.”
If you are a Creative Cloud subscription member, you can now update your Photoshop CC and you will see an added feature that allows you to search for stock images. There is also a stand-alone website available here. If you work in a marketing firm, a publishing house or any other business that requires licensed images, you can purchase them at $9.99 an image or purchase a subscription plan. If you need to purchase in bulk, you may want 750 images a month for $199.99. If you only require a handful, there is an option for 10 images a month. Adobe prices that at $49.99, but if you are a Creative Cloud member, you can save 40% and get it for $29.99 a month. If you subscribe to one of these plans and don’t use all of the images in that month, they can rollover into the next month.
Go ahead, give their search algorithm a try. When you find something that catches your eye, you are able to test out the image of your choice in Photoshop to make sure it works for your project (with a watermarked version). If it aligns with your aesthetic choices, license it. You will receive your high-resolution image, complete with your edits.
What about the multitude of users who would be more interested in selling their art? You can apply to be a contributor and make royalties on your original works. Did you ever leaf through the book “Sell & Re-Sell Your Photos” when you were fresh out of college with a design degree? Maybe you even applied to be a stock photographer for Getty and other websites? If that didn’t pan out, this is another opportunity for your portfolio to be available to people worldwide. Our hope is that this will level the playing field for newcomers to the business.