Pershing Square, a historic intersection between Downtown’s main business drag and the fashion and jewelry districts’ diverse foot traffic, hosts an ever-changing stream of people and storefronts alike. And in this crossing of trendy residences, deep culture and elevated class, Pitchoun fits right in. This French bakery is everything you’d expect of a new DTLA eatery, providing a casual, yet cultured environment with some enticing tastes to go along with.
Pitchoun would almost fit in along any street in Paris. It’s got all the charm you’re looking for in a European experience: bright, tiny tables and chairs along the outdoor patio, stacks of bread and pastries in the counter window, and French accents across many service staff. The key difference is a splash of urban draw that takes you into the fast pace of modern times. Chic wood trim lines a large, open interior, with a lighting scheme and crescendo that’s not as hectic as Bottega Louie but still delivers more energy than a casual hangout.
The food follows the same motif—visually tasteful with high European influence and a touch of new and different. Pitchoun’s crepes are certainly the highlight, and those would fit right in anywhere in Paris: light and sweet with just the right crisp finish, served over slate boards with rich maple syrup, fresh fruit and thick whipped cream. And for passers-by looking for a quick treat, the macarons are the natural go-to.
The rest of the menu covers all your classic breads and pastries, as well as hot and cold sandwiches, salads, coffees, teas and other specialties. The pesto tartine, an open-face sandwich piled with chicken, is a savory favorite, and the chocolate croissants are great on the sweet side as well.
Pitchoun’s got a few misses, such as a Nutella brioche ‘beignet’ with lackluster filling and several pastries and hot drinks that don’t taste nearly as good as they look. Their biggest drawback, however, is the price point. The place is certainly affordable, but that elegant vibe and prime real estate pushes each item a few dollars above most comfort levels. This otherwise casual bakery is more of an occasional breakfast/lunch indulgence and less of a spot for locals to visit multiple times a week.
Pitchoun is located at 545 S. Olive St., Los Angeles CA 90013. Open Mon – Fri 7 a.m. – 5 p.m., Sat/Sun 8 a.m. – 4 p.m. Average cost for sandwich, pastry and a drink is ~$24/person. For more information call Pitchoun at (213) 689-3240 or visit them online.