On Oct. 20, atombash.com was on the scene for the “Tidal X: 10/20” concert at Barclay’s Center amplified by HTC. Before the show an elite group of global press and influencers were invited to a reception at the venue’s 40/40 club where the brand unveiled its HTC One A9 phone for the first time. Actors Aasif Mandvi and Michael Rapaport were also spotted at the event. The new phone is sleeker and lighter than ever and is very user friendly. The phone also boasts an amazing camera and high resolution sound. In one corner of the room, a TV screen displayed a video taken by the phone of a boat sailing on the water. The visuals were stunning. The camera also has optical image stabilization and works well in low light. The One A9 also has the Google Now On Tap and Android pay applications.
Users can use HTC Zoe and hyperlapse to create fun Instagram videos. The five inch screen is fully high definition. The phone also has an expandable memory slot compatible up to two hundred gigabytes so that users can take their favorite movies and images everywhere. Sense Home will place your top apps on the forefront, depending on what time of the day it is and where you are. Quick charge 3.0 also allows the phone’s battery to fuel up faster than ever. The One A9 comes in three colors: deep garnet, opal silver and carbon grey. After playing with the phone, it was time for the unforgettable concert. HTC guests had amazing seats.
French rock band Indochine kicked off the show. The band wore all black and the screen behind them was bent on a dramatic slant. Lead singer Nicola Sirkis said he was honored to be performing in New York. He sang “Alice & June” and an exciting cover the Talking Heads’ “Psycho Killer.” Next up, the Flatbush Zombies treated attendees to an energetic set from the center of the venue. They sang “Don’t Do Drugs Kids” produced by The Architect and “Regular and Complex.” Meechy Darko exclaimed this was one of the proudest moments in his career and that he was performing on his block, Flatbush Avenue.
Def Jam’s Alessia Cara performed “Here.” The audience sang along. Her debut album hits stores on Nov. 13. Jamaica, Queens native Bas performed “Lit.” The song features J. Cole and KQuick. Justine Skye performed “I’m Yours.” She dazzled in a gold suit. Next up 2 Milly had everyone doing the “Milly Rock.” Benjamin Booker treated guests to an energetic performance. Legendary personality Angie Martinez came out and took a selfie with the crowd using her new HTC phone. She announced that Damian Marley is now an artist owner of Tidal. He performed “Welcome To Jamrock.” Hit-Boy rocked the stage next with a cellist and violinists in tow.
A$AP Ferg and Thomas Rhett were up next. The crowd went crazy for Nick Jonas’ performance of “Levels.” Vic Mensa sang “U Mad,” TI sang “About The Money” and the Maybach Music threw their own mini concert in the center of the arena. Highlights included Meek Mill performing “Dreams and Nightmares,””BMF” by Rick Ross, and “Off The Rip” by French Montana. Then DJ Khaled joined in. French Montana also performed “Ochocinco,” and “Ain’t Worried About Nothin.” Usher gave a powerful performance of “Chains.” His co-collaborators on the song Nas and Bibi Bourelly also graced the stage.
Next DJ Cipha Sounds treated guests to a fun intermission set playing classic reggae and soca hits. Next up was Fabolous and he brought out Jay Z. Jay Z performed “You Don’t Know” and he brought out Rick Ross for “F— With Me You Know I Got It.” Then Lil Wayne came out to perform “Hello Brooklyn” with Jay and closed his set with “No Worries.”
Things got exciting when Nicki Minaj came out for “Moment 4 Life.” The highlight of the night was her performance of “Feeling Myself” with Beyonce. Then Beyonce did “Holy Grail” with Jay Z and he closed the show with “Empire State Of Mind.” It was an incredible night and the event raised $1.5 million for social causes. All of the artists donated their time to the sold out event. Thanks to HTC for the invite.