Kathie Lee Gifford has been known to whine.
Now that she’s hit the bottle, she’s wining.
The wunderkind, who turns 62 on August 18 and who has already launched her GIFFT Red Blend and Chardonnay, has just added a GIFFT wine Pinot Noir Rosé to the alcoholic assortment. No dumb broad is she: The wines are served aboard Carnival’s ships . . . Regis’ former partner is the ship’s spokeswoman.
Created in consultation with California-based Scheid Family Wines—one of the largest vineyard owners in Monterey County and known for having the longest growing season in California—the limited-edition Pinot Noir Rosé is 100 percent estate-grown and features ripe strawberry, raspberry and red apple aromas to exhibit bright fruit flavors framed by a crisp, juicy acidity.
“I love that I’m launching our Pinot Noir Rosé aboard Carnival,” Gifford says. “The fact that we can expand on that relationship through a love of wine is just all the better! I can’t imagine a better spot for folks to enjoy a glass of GIFFT wine than while relaxing out on the ocean.” she pauses and sips. “Slow down, savor your blessings,enjoy your family and friends, and give thanks for the harvest of life. Enjoy this moment. It’s a Gifft.”
Gifford originally became associated with the “Fun Ship” brand in the ’80s when Carnival launched the cruise industry’s first national television campaign, and she appeared in the “If You Could See Me Now” and “Ain’t We Got Fun?” ads. Today, Carnival is the only cruise line featuring GIFFT wines, with all three available in the main dining rooms and at a wide array of bars on all Carnival ships.
As she writes on the wine’s website (gifftwines.com): “I was born in Paris, France so maybe the love of wine comes naturally. All I know is that when I started discussing creating a wine with Scheid Family Wines, it felt like the most natural thing in the world. I visited the spectacular vineyards, I met with the farmers who dedicate their lives to bringing in the harvest, and the amazing Scheid family—its name and its reputation on every bottle. I wanted the first varietal to represent the Chardonnays I enjoyed when I first moved to California in the ’70s—light, crisp and refreshing as opposed to the heavier, buttery, oaky Chardonnays that are so prevalent today. If you can make that, I can get behind it. And they did.
We hear it’s not so bad: In its tasting ratings, “Wine Enthusiast” magazine has rated the GIFFT red with 91 of a possible 100 points, while giving the Chardonnay 88 points.