Yesterday, Google announce the availability of the standalone mobile photography app, Google Photos for Android and iOS. Google is strongly committed to photography. They have the Adobe Photoshop plugin, Nik Collection, there’s the powerful mobile editor, Snapseed, the photo database/image processor Picasa, and the Google+/Chrome browser/Android photo engine Photos. Now Google has taken the essentaial of all of these to create Google Photos. The Google Photos app doesn’t replace any of the other application, what it does to allow the casual and the serious user to have one app that allows them the ability to organize, store, and share all their photos and videos in one place.
First as a photo editor, Google Photos brings their Auto Awesome technology to the casual photo user. With a single click ordinary photos are automatically enhanced. Next, Photos will organize user photos and video into people, locations, and things. Of course, the user must begin this process, but Google Photos starts to “learn” these settings and automatically assign them without the user tagging images or creating albums. This allows the user to quickly find their media using what Google does best, search. Need to find your daughter’s band recital? Google Photos will find it like magic.
The app offers up free unlimited storage for all your photos and videos. Google Photos is also a service that will store the original content along with a high resolution version as backup. Up to 16 MP still images and 1080p for video. Google. As you might have guessed, this is unlimited storage. Google Photos will also sync your media across all of your devices, so you always have access to your photos and videos. For more storage details, click here.
Along with its storage options, Google Photos allows user several sharing options. You can create private links to select sets of photos and videos. You can also share images and video though your social media networks. The user can take any set of photos and videos, or any album, and simply create a link to share hundreds of photos at once. Your recipient can see what’s shared without any extra app or login, then immediately save high-quality images to their device in a single tap.
Knowing Google this is just the beginning of some very interesting development for Photos. The app is available for Android, iOS and the web. Check it out by downloading the mobile app on Google Play and the Apple App Store. As with all things Google, you do need a Google account, so if you don’t have one, start here.